Here is a general agenda for John Kremer's Book Marketing Blast-Off Seminars. The seminars are usually held from
Friday through Sunday, 9:00 a.m. to 5:00 p.m.
Friday

9:00 a.m. to 10:15 a.m. — Introduction
10:30 a.m. to 12:30 p.m. — The Basics of Book Marketing: The inside secrets
on how to sell more books.
12:30 p.m to 2:00 p.m. — Lunch
2:00 p.m. to 3:30 p.m. — Distributing Your Books: How to select the
best distributor for your books. Also, how to use alternative channels of distribution. And how to open new markets.
3:45 p.m. to 5:00 p.m. — How to Work with Bookstores to Sell More
Books: Learn what things work to get bookstores to work with you to sell more books.
Saturday
9:00 a.m. to 12:30 p.m. — How to Get Publicity That Actually Sells Books: Covers all
the basics of getting publicity for your books through newspapers, magazines, radio, TV, and syndicated columnists.
12:30 p.m to 2:00 p.m. — Lunch
2:00 p.m. to 3:30 p.m. — Do-It-Yourself Book Publicity: What You
Can Do to Sell More Books Direct to Consumers: John Kremer will show you how to create on-going publicity for your
books and authors even years after the original publication date. Learn how to keep your backlist alive!
3:45 p.m. to 5:00 p.m. — Internet Marketing and Publicity: How to
use the Internet, e-publishing, web sites, ezines, links, and more to publicize, promote, and sell your books.
Sunday
9:00 a.m. to 10:30 a.m. — Selling Subsidiary Rights: Learn how to create an additional
income stream for your book and company by selling rights. This is the one secret that keeps the big boys in business.
10: 45 a.m. to 12:30 p.m. — Selling to Catalog Houses, Premium Buyers, and
Special Retail Outlets: Learn how to expand your business and market by going to where the customers are. Sell big
quantities by working with other businesses and groups to sell your books.
12:30 p.m to 2:00 p.m. — Lunch
2:15 p.m. to 3:30 p.m. — The 5x5 Matrix Marketing System: Learn how to create
a marketing plan that really sizzles. One where your priorities can be clearly set and you don't waste time on marginal
sales. Create a marketing plan that will really sell your book!
3:45 p.m. to 5:00 p.m. — Create Your Marketing Plan: A hands-on workshop to
create your own marketing plan. Along with an action plan to focus your activities immediately after the seminar.
Consulting Session
PLUS, of course, you'll also get up to two hours of consulting at half price with John Kremer, where he will apply
what you have learned during the seminar to your particular project. All during this 3-day workshop, he will be specifically
applying the techniques he talks about to your projects. This is not a theoretical pie-in-the-sky seminar. This is hands-on
practical money-making ideas that will allow you to create a to-do list that will knock the socks off your sales!
Still not convinced? Then click here! More reasons to attend!
One person's experience of the Blast-Off Seminar