
Everything You Should Know about Publicity, Publishing,
and Building a Platform
If you want to learn from a master book publicist all the techniques that have worked for her for more than twenty years, Arielle Ford offers an intensive PR course for new authors. She was the book publicist for bestselling authors like Jack Canfield, Debbie Ford, Mark Victor Hansen, Deepak Chopra, Neale Donald Walsch, and others. Only $497.
This page features PR services, book publicists, author media coaches, and PR agencies which specialize in working with book authors and publishers.
Alert: Before signing with any service, be sure to check out their references.
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Inside Edge PR, Matt Baron, P O Box 5271, River Forest IL 60305; 708-860-1380; Fax: 888-713-6589. Email: matt@insideedgepr.com. Offers PR writing, website content, newsletters, press releases, media training, PR strategies.
IntelligentPR, Alan Henderson, 706-376-1915; Fax: 706-376-4214. Email: support@intelligentpr.com.
Annie Jennings PR, Annie Jennings, 26 Wilshire Drive, Belle Mead NJ 08502; 908-281-6201; Fax: 908-281-5221. Email: Annie@AnnieJenningsPR.com. Specializes in getting radio and TV interviews for the Top 25 markets and nationally syndicated shows. You pay only for actual bookings (any bookings in smaller markets are free). You can sign up for her Crash Course in Publicity ezine, which includes a Media Alert service, by sending her an email.
The Johnson Agency, Pamela M. Johnson, 1550 California Street #6-262, San Francisco CA 94109. Email: publisher@macavellipress.com or pjonson@thejohnsonagency.net. An entertainment, literary PR, and book marketing company.
RadioPRGuy.com - "When you decide that you're ready to start dealing with radio stations directly, get Alex Carroll's program. His top radio show database, tapes of dealing with producers, and examples of actual talk shows will help you to become a radio talk show star." - John Kremer
TVPRGuys.com - Want to get on top national TV talk shows like Oprah, Good Morning America, Today and Larry King? Bradley Communications offers a database/directory of the top 323 national TV & cable shows that interview authors and other guests. You not only get contact names, addresses and emails but also detailed profiles on each show including what types of guests they want and the best ways to approach them.
NewsReleaseCritiques.com - I see dozens of news releases every day. Few make the grade. Most are uninteresting, unnewsworthy, and product-oriented. What does it take to sell books with a good news release? In a 15-minute phone call, I can give you feedback on your news release to help you make it one that sells books. To book a critique, send me your news release via email along with the best time to call you within a few days. Each critique includes a 15-minute feedback session via telephone as well as a rewrite by John to create a news release that gets attention and makes sales.
"I want to thank you again for your generous help with our press release problem. The responses we've gotten for our latest release are much better than what I'm used to. A large percentage of that is (obviously) due to your suggestions." - Thomas Shelby, Hohm Press