Do you want to sell more books? Do you need help planning your book marketing strategy? Do you want to learn how to sell more books online with effective search engine optimization, email marketing, and website marketing? Do you want to know how to make your book a bestseller without breaking the bank?

John Kremer consults in the areas of book marketing, book sales, book promotion, publicity, direct marketing, pricing, book titles, book covers, book marketing plans, book proposals, rights sales, and general planning for book publishers of all sizes as well as for individual authors. While most of John’s consulting is done over the phone, he also provides on-site consulting services.

Among other services, he provided the strategy that took Deepak Chopra from a vanity press author to being on the New York Times bestseller list eight times. Jack Canfield and Mark Victor Hansen, authors of Chicken Soup for the Soul, credit John’s book, 1001 Ways to Market Your Books, as the guiding light for their rise to bestseller status.

As a consultant, his clients include a self-published author who has sold over two million books, a new age publisher with 60 titles, and a general publisher with a rapidly growing list of 1,500 titles.

John’s consulting clients have gotten stories in the Wall Street Journal, New York Times, Newsweek, Playboy, Scientific American, Chicago Tribune, Los Angeles Reader, as well as been featured on Oprah, Today Show, Fresh Air, All Things Considered, and many other local and national broadcast shows.

---

John's Coaching Services . . .

I am no longer answering individual book marketing questions via email for free. I have been way too generous with my time answering lots of people's individual questions via email and phone. It often took me several hours a day answering questions for free. Now I need to take more control of my time so I can accomplish some of the other things I've wanted to do with my life.

If you need to ask me questions, you have four options:

1. Free. I will be hosting a free monthly consulting call where anyone can join in to ask me questions. No charge. That phone call will generally be scheduled for the first Tuesday of every month. I'll stay on the line until every question is answered. Two times will be made available, one in the afternoon (3:00 p.m. Eastern, Noon Pacific time) and one in the evening (8:00 p.m. Eastern, 5:00 p.m. Pacific time) so everyone has a chance to call when they can. I will announce the phone number to call in and the website URL to access a week before the call. The announcement will be made in my free Book Marketing Tip of the Week email newsletter. You can sign up for that on the home page of this website.

The next call will be on May 6th.

Afternoon Q&A call log-in to listen via the web:
http://www.instantteleseminar.com/?eventid=2690004

Evening Q&A call log-in to listen via the web:
http://www.instantteleseminar.com/?eventid=2690067

2. Bestseller Mentoring Program. You can join my Bestseller Mentoring Program which includes two things: my New York Times Bestseller Program and twice-monthly Q&A sessions devoted to helping you make your book a bestseller in bookstores, online, or elsewhere - your choice! Fee: $997.00 for one year of sessions plus the bestseller information program.

3. Personal Consultation. You can book a personal consult month. For $3,000, you get one month of my personal one-to-one coaching via the phone, email, and in-person (if you like Taos or I happen to be coming to your neck of the woods). This is the only program where you will get personal attention to your book or publishing company. To arrange such a book marketing coaching month, email me at JohnKremer@bookmarket.com or call 575-751-3398.

4. Critiques: Since the demand for my critiques of book covers, book titles, and news releases is still heavy, I will continue to do them. The fees are as follows:

Book Cover Critique: $300. I've watched key book wholesalers, chain store buyers, and producers of major TV shows pick up a book and make an instant decision on the book WITHOUT opening the book. How important is your book cover? Without a good one, your book won't sell. I'll help you
to pass that First-Look Test. All for only $300.00. Each critique includes a 15-minute feedback session via telephone.

“As a publisher on a budget, I can confidently say that consulting with John on the cover of The Way of Leading People: Unlocking Your Integral Leadership Skills was the best money I spent promoting my book. John provided me with clear, concise feedback while making several valuable marketing suggestions.” — Tim Warneka, founder, Asogomi Publishing International

“This was the best investment I've made on my book.” — Sandra Lewis, publisher, My Health Record

Book Title Critique: $300. While a book title critique is included in the book cover critique, I've often had to tell people to go back to the drawing board completely because their title was all wrong. If you are looking to brand your book or want to create a bestseller, a book title critique will help you to create a bestselling book before you hire a cover designer (and spend up to $3,000 on a cover with a bad title). Each critique includes a 15-minute feedback session via telephone.

News Release Critique: $1,000. I see dozens of news releases every day. Few make the grade. Most are uninteresting, unnewsworthy, and product-oriented. What does it take to sell books with a good news release? In a 15-minute phone call, I can give you feedback on your news release to help you make it one that sells books. To book a critique, send me your news release via email along with the best time to call you within a few days. Each critique includes a 15-minute feedback session via telephone as well as a rewrite by John to create a news release that gets attention and makes sales.

“I want to thank you again for your generous help with our press release problem. The responses we've gotten for our latest release are much better than what I'm used to. A large percentage of that is (obviously) due to your suggestions.” — Thomas Shelby, Hohm Press

---

John's Background

John Kremer is an acknowledged expert on book publishing and marketing. Besides being the owner of his own publishing company (Open Horizons in Taos, New Mexico), he was the editor of the Book Marketing Update newsletter for more than twenty years.

John is also the author of a number of books on publishing and marketing, including 1001 Ways to Market Your Books: For Authors and Publishers (6th Edition), The Complete Direct Marketing Sourcebook, High Impact Marketing on a Low Impact Budget, and Celebrate Today.

He has also designed the Do-It-Yourself Book Publicity Kit, the Book Publishing Reports on CD-Rom, and databases of the Top 700 Booksellers, Specialty Booksellers, Catalogs That Feature Books, Public Libraries, and Seminar Centers.

In addition, he was the original developer of the Directory of Book Printers, Book Publishing Resource Guide, PR ProfitCenter database, Book Marketing No-Frills database, and four special reports on publicity and specialty marketing.

John has spoken at book publishing and marketing seminars in New York, Los Angeles, San Francisco, San Diego, Chicago, Orlando, Miami, Denver, Boulder, Tucson, Portland, Seattle, Bellevue, San Antonio, Houston, Austin, Toronto, Kansas City, Milwaukee, Madison, Minneapolis, New Orleans, Phoenix, Kennebunkport, Saint Louis, Atlanta, Fresno, Indianapolis, Nashville, Saint Petersburg, West Palm Beach, Melbourne, Alexandria, Cincinnati, Buffalo, Sacramento, Ann Arbor, Grand Rapids, Des Moines, Cleveland, Omaha, Calgary, London, Las Vegas, Washington DC, and many other cities. His speeches have ranged from half-hour talks on book marketing to two-hour sessions on getting national publicity to three-day seminars on how to open new markets for your books.

---

What People Are Saying . . .

“My meeting with John Kremer was one of the most important factors contributing to the success of my self-published international bestseller, Seeds of Deception. At his advice, I found the ideal distributor, started my institute, made important changes in the book, and confidently set up the marketing plan that has sustained me for years. I recommend to everyone who asks me about writing or publishing a book to speak with John.” — Jeffrey Smith, author and publisher of Seeds of Deception: Exposing Industry and Government Lies about the Safety of the Genetically Engineered Foods You’re Eating

“For the past few years I've been asking John Kremer's advice on handling the complexities of the book publishing business. Here are two examples where his advice and experience has proven invaluable. When sales of the hardback edition of one of my books stalled (even after receiving wonderful reviews), John suggested that I work with the publisher to repackage and revise the material in the form of a paperback. He explained exactly how I should pitch the idea and exactly what to say to the publisher. His strategy resulted not only in a second chance for the book but an additional advance! The revised edition quickly ate through both advances and I eventually received several royalty checks before the paperback finally went out of print. Then, more recently, when I found myself without an agent, I called John to ask him the best way to get an agent. He told me to call everyone who I knew who might know a good agent, especially people whom I had interviewed (for articles and such) who had bestselling books. I did as he suggested, separating my possible sources into "A", "B", and "C" depending on the likelihood that they'd have a good contact. By the time I had called everyone on the "A" list, the name of one agent had come up twice. I sent him an email describing myself and my work (with which he was familiar) and now I'm being represented by one of the top agents in the country. Thanks John!!!” — Geoff James, author of Success Secrets from Silicon Valley and The Tao of Programming

“John Kremer gave the most consistent excellent, practical advice. It was my first time to see or hear him. I thought he distinguished himself as someone who might be worth paying to consult with. You know that's high praise out of my thrifty mouth!” — Lisa Reid, Ferguson-Carol Publishers

“After studying all the self-publishing books and putting together a business plan and marketing plan, I still had questions which could only be addressed by the voice of experience, such as how to time the whole process. The e-mail lists have been a terrific help in this respect. Nevertheless, sometimes there is nothing like talking one-on-one with an experienced individual. In addition, John offered several ideas for marketing which were specific to my type of book. I'm certain these will more than pay for the consultation. ... For a new publisher like myself it was just what I needed to put all the pieces together. As for the more experienced publisher, I'll bet he could give you a few ideas to spark your promotional efforts.” — Brian Scott, Systematic Publications and Media

“The knowledge you bring is extremely valuable. You have what Yogi Berra referred to as deep depth and that's worth a lot.” — Rick Maurer

“I love your book (1001 Ways) by the way (with the innovative marketing ideas). I am trying to get my money saved because many have said a consultation with you is worth every penny and more.” — Debra Cohen, author, Gems of Wisdom: Quotes to Ponder

“So thanks again. I guess I might as well say that I think that you're an amazing guy. You have an uncanny ability to find out the needs of countless number of authors you have advised and counseled so that individually we feel you've tuned into us. Yet your ideas have a universal appeal. One of my areas of interest is in creativity. You certainly have a most unusual creative spirit. You come up with ideas so spontaneously and offer them so easily and warmly it's like you've been thinking of the subject forever. And as I mentioned to you, I know how much you enjoy giving to others. Your laughter and good humor punctuate what you give.” — Marv

“John Kremer — He's smart, creative and clever, and he knows how to help you sell books.” — Jon Bard, Editor, Children's Writing Update!

---