This page features online news release, publicity, and PR
distribution services. Some of these are free (with paid-for upgrade services).
Others are paid services only, with no free services. Alert: Before signing with any service,
be sure to check out their references.
Please note that this is a work in progress. If you'd like to nominate a book PR service,
email John Kremer. I know that I have missed some services I would like to
add to this list. Your service might be one of those. — John Kremer, author of 1001 Ways to Market Your Books
RadioPRGuy.com:
http://www.radioprguy.com — When
you decide that you're ready to start dealing with radio stations directly, get
Alex Carroll's program. His top radio show database, tapes of dealing with
producers, and examples of actual talk shows will help you to become a radio
talk show star.
TVPRGuys.com:
http://www.tvprguys.com — Want to get on top national
TV talk shows like Oprah, Good Morning America, Today and Larry King? Bradley Communications offers a database/directory
of the top 241 national TV & cable shows that interview authors and other guests. You not only get contact names, addresses and
emails but also detailed profiles on each show including what types of guests they want and the best ways to approach them.
VideoTrafficGuys.com:
http://www.videotrafficguys.com
A wonderful way to get top rankings in Google and other search engines as well
as a lot more traffic. These guys make it easy to use video to drive traffic. Fantastic resource.
Press
Equalizer This PC software tool by Rod Beckwith and Jeff Alderson
allows you to quickly and easily syndicate your press releases to dozens of top
online PR directories and free press release distribution services. You could
manually submit to dozens of such services by using the ones listed at
http://www.bookmarket.com/onlinepr.htm or you can let this software do it
for you in minutes. Cost: $97.
Online Publicity Distribution Services
Most of the services listed below offer both a free press release service and a premium press release service (one that costs money but apparently reaches a wider audience).
Advanced-PR,
Majon International, Los Osos CA; 805-528-2100. Email: traffic@majon.com.
BiblioScribe. Provides free article and book press release submissions for authors and
publishers. We feature the contributors current and past works on their
submitted article with direct links to their book on several online bookstores.
A portion of the earnings from book sales are donated to First Book.
BookCatcher. Provides a free press release service.
Business Wire
Cadenas Marketing
Click2 Newsites
Click Press, The Cottage, 9, Sibthorpe Hill, Tusford, Newark, Notts NG22
0PJ, United Kingdom, 44-0777-2506980; U.S.: 646-797-3080.
Dimeco
eBoom Web Solutions
ePressReleases, Email:
info@epressreleases.org. Free news release announcement service.
EReleases,
10640 Jones Road, Kingsville MD 21087. — Uses email and PR Newswire to reach media. Cost: $399.00.
eWorld Wire
Express Press Release A free press release service.
Express Seek
EzineTrendz Article Submission, MarketingTrendz,
1640 West Sandpiper Circle, Pembroke Pines FL 33026; 954-437-7559 and
386-937-7982.
Fast Pitch! Press,
6580 Palmer Park Circle, Sarasota FL 34238; 941-556-0381. A fast-growing
business social network on the web that also includes a free press release
syndication service, with some extra paid services. See comparison to PR Web:
http://www.fastpitchnetworking.com/compare_pr.cfm.
Free-Press-Release.com
Free-Press-Release-Center.info,
Gary Sims, Chief Editor. Email:
editors@free-press-release-center.info.
iNewsWire
A free press release service.
Internet News Bureau,
23 Old Kings Highway S., Darien CT 06820.
MarketWire
Allows you to attach a video to your press release via the web for only $100.
NewsForce $200
per news release, including search engine optimization of keywords.
News Release Wire, Broadcast Interview Source, 2233 Wisconsin
Avenue N.W., Washington, DC 20007; 202-333-5000; 866-639-7735; Fax: 202-342-5411.
Web: http://www.expertclick.com/NewsReleaseWire.
Online Press Releases,
John Doyle, JDE Internet Publishing, PMB #5289, 2711 Centerville Road #120, Wilmington DE 19808; 617-249-0604; Fax: 617-249-0604.
Their Media Magnet database software consists of 13,500 newspapers, magazines, and radio stations nationwide.
The software allows you to select
media and email out press releases yourself. Software costs: $249.95 for the pro version.
The Open Press.
Provides a free press release service.
PR9.net A free press
release service.
PR Free A free
press release service.
PR Inside
Offers a free press release service.
PR Leap
A free press release service.
PR Log A free
press release service.
PR Newswire
PR Web, 2084 Alder Street, Ferndale WA 98248; 360-312-0892; 866-640-NEWS; Fax: 360-380-9981.
PR Web Direct
Distributes online press releases. Will edit your news release for search
engine optimization if you choose their deluxe option.
PR.com, PR Worldwide, Inc., 650 Wantagh Avenue, Levittown NY 11756-5390; 516-520-0000.
Press About
Email: troy@pressabout.com. A free
press release site in the form of a blog.
Press Arrivenet
Press Base
Press Booth, 224 Kailash Hill,
2nd Floor, Front Portion, New Delhi 110065 India; 91-11-3253-4127; Cell:
91-93125-06066.
Press Box UK
Press Kit 24/7, 888-513-5302. Features your entire press kit online with additional services.
A paid-for placement.
Press Method
Press Release Net.
Email: info@pressreleasenet.com. A division of AdoniNet, one of the largest content providers on the Net. They run the 24/7
News Net Wire as well as the One News Net Wire.
Press World
A free press release service. Distribution to 1,500 computer and software media
for $120.00.
Rush PR News, Anne Howard, 1010 Cherrier #1007, Montrιal, Quebec, Canada H2L 1H8. Email: anne@rushprnews.com.
SB Wire
Send2Press Newswire, Neotrope,
4332 West 230th Street, Torrance, CA 90505; 310-373-4856.
TargetWire.com
A global news distribution service.
24-7 Press Release, Michael Iwasaki, Public Relations Advisor; 604-312-7040;
Fax: 604-648-8516. Email: michael@24-7pressrelease.com.
Press releases for as little as $45. Includes statistics on your pickups.
UK PR Wire, The
Cottage, 9, Sibthorpe Hill, Tusford, Newark, Notts NG22 0PJ, United Kingdom,
44-0777-2506980; U.S.: 646-797-3080.
URL Pitch, The
Cottage, 9, Sibthorpe Hill, Tusford, Newark, Notts NG22 0PJ, United Kingdom,
44-0777-2506980; U.S.: 646-797-3080. Pay to get your new websites or updates
sent out to journalists and website reviewers.
US PR Wire, The
Cottage, 9, Sibthorpe Hill, Tusford, Newark, Notts NG22 0PJ, United Kingdom,
44-0777-2506980; U.S.: 646-797-3080.
Web News Wire
Web Wire, 888-932-9473. Offers various levels of service from $9.95 to $105.00 per release.
Xpress Press News Service, Tina Koenig, Co-founder, 4741 Sarazen Drive, Hollywood
FL 33021; 954-989-3338; 800-713-7701; Fax: 954-989-3331. Email: news@xpresspress.com.
Distributes news releases by email to subscribing conventional journalists and online media. Individually generated distribution
lists match your book's subject matter with journalists who cover that beat. Average reach is between 500-2000 media recipients.
Additional benefit: full-text versions of news releases are permanently available online. Journalists receiving book news cover a
wide variety of areas including general book and publishing industry news to highly specific niche markets like business management,
computing, family issues, pets, science fiction, and travel. Distribution fees from $225 per release or a Publisher's Package rate
of $600 for a 4 times use of their service by authors and publishers only.
News Release Critique:
$1,000.
I see dozens of news releases every day. Few make the grade. Most are uninteresting, unnewsworthy, and product-oriented.
What does it take to sell books with a good news release? In a 15-minute phone call, I can give you feedback on your news
release to help you make it one that sells books.
To book a critique, send me your news release via email along with the best time
to call you within a few days.
Each critique includes a
15-minute feedback session via telephone as well as a rewrite by John to create
a news release that gets attention and makes sales.
I want to thank you again for your generous help with our press release problem. The responses we've gotten for
our latest release are much better than what I'm used to. A large percentage of that is (obviously) due to your
suggestions. Thomas Shelby, Hohm Press
Online Newsroom and Media Kit Services
Net Connect Publicity, Anne Leedom, President,
3265 Stonehurst Drive, El Dorado Hills CA 95762; 916-939-8246. Email:
anne@netconnectpublicity.com.
They offer three major services:
Content Parade They present your article or excerpt
to a minimum of 200 online destinations. They also reach out to prominent online
book reviewers. They produce a 20-minute Celebrated Voices podcast. They send
out a e-release to 250 to 750 targeted media. They post a promotional message to
20 online discussion groups. They create a blog comment and post it to ten top
blogs matching your target audience. They prepare an easy-access media press kit.
Content Showcase Tour They offer 2 to 4 article
placements on a minimum of 15 websites matching your target audience. Their
partner websites provide exposure to hundreds of thousands of visitors per
month. Categories: family, health, fitness, spirituality, inspiration, beauty,
fashion, finance, and general interest. Also online chats, Celebrated Voices
podcasts, editorial support, website consultation, and marketing support.
Expert Showcase Tour You receive prominent expert
placement on leading websites in your targeted genre. Also include online
columnist positioning, the Content Showcase Tour, expert blog series, feature
content series, online chats, and more.
PressKit 24/7,
Wasabi Publicity; 888-513-5302. Online press kit service. Their
PressKit 24/7 Quick Kit
offers you an online press kit, inclusion in an expert database, multi-media capability, and quick editing to get you up and
running fast. Cost: $29.95 per month. To sign up, go here:
PressKit 24/7 Quick Kit.
Tek Group International,
1001 W Cypress Creek #120, Fort Lauderdale FL 33309; 954-351-5554; Fax:
954-351-9099. Email: info@tekgroup.com.
Offers online newsrooms to post news, graphics, audio, and video as well as
distribute email to journalists, provide clippings, and track which journalists visit your newsroom.
Tips for an Effective Online Newsroom:
http://www.tekgroup.com/marketing/tekmedia_tips2005
Vocus, Inc., Tami
Queen, Public Relations & Marketing Programs, 4296 Forbes Boulevard, Lanham MD
20706; 301-459-2590; 866-459-2594. Email:
tqueen@vocus.com. Offers online PR software to build media lists, manage
media relationships, create online press kits, track breaking news, and more.
Vocus now owns PR Web (see above). They also offer PR Web for Publishers to
publicize each issue of online newsletters (at a cost as little as $100 per
week). You can try a 10-week free trial of this service.
How to Attract Traffic to Your Site Using Press Releases
by Larry Chase: http://www.wdfm.com/press-releases.php
See also virtual author tours and blog tours at
http://www.bookmarket.com/blogging.htm.
PR Leads Article
Marketing Publicity Program This service submits your articles to
hundreds of online article directories, ezines, and other users of articles. A great way
to promote your book online. You can do it yourself (using the resources at
http://www.bookmarket.com/onlinearticles.htm or by following their
Complete A to Z Article
System) or by paying them to automate the process for you. Their Serious
Article Marketing Publicity Program (14 articles over 12 months) costs $5,000.
Their Starter Article Marketing Publicity Program (7 articles over 6 months)
costs $2,500. Their Test the Waters Package costs $500 for 1 article.
PR Leads Expert Resource Network
This service provides you with the names and contact info of reporters and
editors who are looking for experts and other people to interview for stories,
news, etc. You can do a one-month trial for only $99, or a year for $995. I know
people who have gotten into major newspapers and magazines using the hot leads
this service provides. It's a lot less expensive than hiring a PR service or publicist and probably as effective.
Press
Equalizer This PC software tool by Rod Beckwith and Jeff Alderson
allows you to quickly and easily syndicate your press releases to dozens of top
online PR directories and free press release distribution services. You could
manually submit to dozens of such services by using the ones listed at
http://www.bookmarket.com/onlinepr.htm or you can let this software do it
for you in minutes. Cost: $97.

Media-Savvy-to-Go
Publicity Toolkit This program of ebooks and audio by Nancy Juetten
teaches you all the basics of getting publicity, including how to pitch an
article the media can't resist, 50 powerful publicity boosters, 97 ways to
profit from free publicity, and more. Includes a great workbook to get you
going. Cost: $87 via download or $97 for the printed version.
Red Hot Online Publicity
Tour This program executed by Penny Sansevieri and Author Marketing
Experts delivers a proven and still little known Web 2.0 homegrown formula that
includes Social Networking Tours, Blog Tours, Social Bookmarking Tours, and
Video Tours all in one package. Depending on your topic, we'll tour you on
blogs, discussion groups, chat rooms, and Websites in your field. As an added
bonus we also submit articles youve written to online syndication services that
will keep your articles on file until an ezine editor needs them for a featured
piece. Cost: $1,800 or more.
Arielle Ford, one of the top book publicists of the past twenty years,
is now offering an incredible PR course package for new authors.